ZENDFOOD
Food Delivery Mobile Apps
ZENDFOOD is a food delivery mobile app designed to provide users with an easy and efficient way to order meals from various restaurants.
PROJECT ROLE(S)
UI/UX Designer
PROBLEM STATEMENT(S)
Users found it difficult to navigate through multiple restaurant options and the checkout process was cumbersome, leading to cart abandonment.
GOAL(S)
Simplify the navigation process for users to find their desired restaurants quickly. Streamline the checkout process to reduce cart abandonment rates. & Enhance the overall user experience to increase user retention.
ZENDFOOD is a food delivery mobile app that offers users a streamlined and efficient way to order meals from a wide range of restaurants. The app aims to enhance the food ordering experience by providing a user-friendly interface, quick navigation, and a smooth checkout process.
Project Role(s):
As the UI/UX Designer, I was responsible for the overall design and user experience of the ZENDFOOD app. This included wireframing, prototyping, and conducting user testing to ensure the app met user needs.
Problem Statement(s):
Users reported difficulties in navigating through multiple restaurant options, which resulted in frustration and decreased app usage. Additionally, the checkout process was cumbersome, leading to high cart abandonment rates.
Goal(s):
• Simplify Navigation: Improve the app’s navigation to help users find their desired restaurants and meals quickly and easily.
• Streamline Checkout: Redesign the checkout process to make it more straightforward, reducing the number of steps required to complete an order.
• Enhance User Experience: Overall, create a more engaging and user-friendly experience to increase user retention and satisfaction.
